It’s Not What You Know, It’s Who You Know

Its Not What You Know Its Who You KnowWe've all heard the old saying:
"It's not what you know, it's who you know."
There's a lot of truth in these words, but a lot of folks have it wrong.
In reality, "what" you know counts for a lot -- especially when it comes to how you've applied this knowledge in order to achieve results in your past jobs.

Yes, your experience is extremely valuable.
Connections are important too.
However, it's NOT about "who" you know -- it's about who knows you.
A few weeks back, I promised that I'd give you 72 small "lifehacks" or tactics you could use immediately to double your chances of landing a job.
I wouldn't be doing my job properly if I didn't talk about building your network and getting connected -- because, the truth is, showing up on other folks' radar as a solid and trusted professional is one of the most powerful things you can do, right now, to dramatically increase your job prospects.
That said, I know it's not easy for us introverts.
So here are three easy ways you can get out there and meet fellow professionals and build a network of hiring managers (or people who can recommend you to hiring managers), without having to schmooze:
#1 -- Join an alumni group:
Most colleges, schools, and universities have an alumni group that meets regularly to catch up and connect. These groups tend to be friendly and easy, especially for those of us who struggle with small talk -- because everyone has at least one thing in common!
#2 -- Join an industry association or professional body:
Again, almost every profession or industry has an association, and these kind of groups are great for putting more irons into the fire.
#3 -- Meetups:
If you take a look on websites like, there are often casual get togethers for just about every kind of hobby or profession. What I love about these kind of events is: (1) they're free (you just have to buy a drink), (2) they are intimate and friendly; and (3) you often meet a wide variety of people.
Give one of these a try this week.

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Alan Carniol

Alan is the creator of Interview Success Formula, a training program that has helped more than 40,000 job seekers to ace their interviews and land the jobs they deserve. Interviewers love asking curveball questions to weed out job seekers. But the truth is, most of these questions are asking about a few key areas. Learn more about how to outsmart tough interviewers by watching this video.