1. Match your skills to the job description. Creating a comparison of your qualifications to the job description will make it easier for recruiters to see whether you are a good fit for the job being offered. Once you have a list, reduce it to one to two sentences for use on your social media profiles, resume, and during interviews.
Of course, your statement should contain the heart of your previous experience and how you can be of help to the company. Provide proof that you are the best candidate, not just a qualified one.
2. Move beyond the job description. Though it is a good idea to focus on the job description, it shouldn’t limit you from communicating how your role can impact a larger organization. Express that you understand a problem or problems that the company faces, and what you can offer.
Discuss the bigger picture to get the attention of the recruiter. Understand how performance impacts the company to make room for growth once you’re in a new role.
3. Research like an investor. This is important if you want to build a career with a company. You can look for their “Investor Relations” page and/or research stockholder information elsewhere online. Look for trends in the industry, and research the outlook for the business. You can also look up competitors and other factors that may have an impact on the company’s finances and future.
Get to know a company to help you decide if the job provides the right opportunity for you. (It will make the interview process much more comfortable.) And if it is the right company, you’ll have an idea what challenges you will be facing once you start working for them.
Good luck with your job hunt!